Much like the world's top model still questioning if she's the most beautiful woman in a room, only the NFL, America's most profitable, powerful, and ubiquitous sports brand, could be worried about whether they've reached every single potential fan. There's an innocence and ambition in that insecurity, but it's not without merit. While the football powers that be m...
This article originally appeared on www.mensjournal.com: The Reasoning Behind the NFL and Twitter Deal
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